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How We Started PosterBurner and Learned Our Lessons

Created On: 9/2/2023

My heart started racing.

I had just been called to the CEO's office.

He told me that the NCAA wasn't going to let us do our website.

(If you missed this part of the story, it is here.)

I had moved out to Iowa to start this company.

I didn't know anyone for thousands of miles. 

I worked around the clock every single day for over a year.

And I got my brother to drop out of school to join me.

So I was freaking out.

But Jerry, the CEO, was calm.

That didn't make any sense to me.

He had spent all this money to hire all these people to make a website, and he's not even upset about this?

But 19 years later, I understand why he was calm.

He was used to catastrophe.

When you run a small business, you are forced to deal with it often.

You figure out a way to survive and keep going. 

Jerry was calm because he knew he would figure it out. 

And he did.

He found a way to do the website without breaking the rules.

We just had to make it free.

So we did.

Over the next few years, we traveled the country filming and learned how to run a business.

And we are forever thankful to Jerry Ford and the guys and girls at Perfect Game.

PosterBurner has lasted 16 years now because of what we learned from Jerry and the team.

But then my brother and I had a big fight.  And it was time to leave.

I'll explain in the next post.

Rick @ PosterBurner 

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